Blog Enhancing customer satisfaction through artificial intelligence The conversational AI system can then communicate with the underlying CRM or ERP system to smoothly fulfill these requests. Conversational AI systems monitor the progress of going-on interactions while recalling data and context from prior interactions. The system can reference the stored information when a user refers to a previously mentioned entity or asks follow-up questions. While you are busy deploying sophisticated technology systems, do not forget that eventually, you are developing a tool for conversational advertising. Hence, the user interface has to align with your brand identity while providing an optimal user […]